The Federal Government Offers a Case Study in Bad Email Tracking

EFF: “The U.S. government sends a lot of emails. Like any large, modern organization, it wants to “optimize” for “user engagement” using “analytics” and “big data.” In practice, that means tracking the people it communicates with—secretly, thoroughly, and often, insecurely. Granicus is a third-party contractor that builds communication tools to help governments engage constituents online. The company offers services for social media, websites, and email, and it boasts of serving over 4,000 federal, state, and local agencies, from the city of Oakland to the U.S. Veterans Administration to HealthCare.gov. In 2016, the company merged with GovDelivery, another government-services provider. It appears that parts of the federal government have been working with GovDelivery, now Granicus, since at least 2012. Last October, we took a closer look at some of the emails sent with Granicus’s platform, specifically those from…

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