Reflections on InfoAg 2018

I just returned from InfoAg 2018 in St. Louis. I expected the show to be smaller this year since it was not combined with the international precision ag show, but judging from number of booths on the trade show floor, InfoAg shows no signs of slowing down. Here are few of my observations.Ag data platforms come of age.  A few years ago, the trade show would have been crowded by ag data collection and storage tools, but those seem to have dwindled this year. I think that is because ag data platforms have matured and there is no longer much room for new entrants. There are also  fewer players thanks to attrition and acquisitions. I saw very little presence from the giant crop-protection companies like Granular/Encirca, Climate Corporation/Monsanto/Bayer, or Syngenta.  On the other hand, independent ag data platforms like GiSC and Farmobile are still going strong and marketing new offerings, like the Validator (GiSC) and the farm DataStore…

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