reasonable consumers might not know just how big Apple iOS 8 is

Orshan v. Apple Inc. 2018 WL 1510202, No. 14-cv-05659-EJD (N.D. Cal. Mar. 27, 2018)The plaintiffs bought iPhones and iPads with 16 GB capacity running earlier versions of iOS, which they later upgraded to iOS 8, which used anywhere from 18.1%-23.1% (2.9-3.7 GB) of the capacity and made it unavailable for personal storage. They alleged that, had they known this, they “would not have upgraded to iOS 8,” “would not have purchased the 16 GB of storage capacity or would not have been willing to pay the same price for it.” Further, Apple allegedly exploits this discrepancy between represented and available capacity by selling iCloud storage subscriptions and not allowing users to use cloud storage from other vendors. They brought the usual statutory California claims.The court found plaintiffs failed to state a claim, though one theory might be repleadable.  First, it wasn’t reasonable to think that all advertised storage capacity would be available…

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