Google moves into the hotel booking space

Google blog: “…Set on your flight but need to whittle down your hotel options? Let’s imagine you’re going to Miami at the end of March, and there are over 300 hotel results for your search. To help you find the right hotel for your trip, apply our new “Deals” filter. This filter uses machine learning to highlight hotels where one or more of our partners offer rates that are significantly lower than the usual price for that hotel or similar hotels nearby.  You can also view a hotel’s highlights—like a fancy pool, if it’s a luxury hotel, or if it’s popular with families—with expanded pages for photos and reviews curated with machine learning… Google Hotels

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