Category Archives: Advertising Law

Advertising law news articles, reiews, notes and blog examples.

"Buried Treasure" – Securing Reimbursement for Monies Expended in Past Intellectual Property Lawsuits

-David A. Gauntlett, Gauntlett & Associates Companies looking for extra money in these tough economic times may have an answer from the past. The vast majority of insurer denial letters for intellectual property lawsuits lack merit. Therefore, companies who have … Continue reading

Posted in Advertising Law | Tagged , , , , , , , , | Leave a comment

Addendum to entry-level advice

Many candidates these days send out emails/packets directly to schools of interest to them as well as using AALS. That's fine and can pay off, but if you do it electronically, please name your files appropriately. I like you better … Continue reading

Posted in Advertising Law | Tagged , , | Leave a comment

When Silence is False

Most false advertising claims originate from an advertising statement. (For example, see Dan's post last week on Sam Adam's bottle cap advertising). However, a recent suit alleges false advertising based on what wasn't said. Yesterday, Terry Baynes at Thompson Reuters … Continue reading

Posted in Advertising Law | Tagged , | Leave a comment

I hope this is the only time I will ever mention Ashton Kutcher

Apparently he wasn't all that clear about disclosure of his financial ties to various companies, risking violation of the FTC Endorsement Guidelines. Read more detail on Recent Advertising Law Posts –

Posted in Advertising Law | Tagged , , , , , , , | Leave a comment

Is it "Advertising"? The Threshold Issue in Lanham Act False Advertising Cases

A recent Florida federal case illustrates that Lanham Act false advertising defendants can win summary judgment on the threshold question of whether a communication to a customer qualifies as "commercial advertising" under the Lanham Act. In Suntree Technologies, Inc. v. … Continue reading

Posted in Advertising Law | Tagged , , , , , | Leave a comment