Category Archives: Advertising Law

Advertising law news articles, reiews, notes and blog examples.

How a chatbot helps you prepare for the Trade-marks Act

Sweeping changes to the Canadian Trade-marks Act will finally be implemented putting Canadian brand owners on equal footing with the rest of the world. Taking effect on June 17, 2019, the changes will allow for the consistent classification of a … Continue reading

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How Much Cereal is Really in This Box?

Jack K. was very disappointed by a recent purchase of cereal he made for Passover. He felt shortchanged by this Cheerios-like product called Crispy-O’s from Gefen for which he paid a hefty price – $5.59. To his surprise, when he … Continue reading

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CopyrightX summit: Keynote by Maria Strong

CopyrightX summitKeynote: Maria Strong, Director of Policy & International Affairs, U.S. Copyright OfficeUpdate on elements of protection, exceptions/permissible uses.  Biggest news in 20 years: Music Moernization Act, including many recommendations from the CO.  Blanket license for digital music providers: new … Continue reading

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blog posts on company's site are "commercial advertising or promotion" under Lanham Act

Luminati Networks Ltd. v. BIScience Inc., 2019 WL 2084426, No. 18-CV-00483-JRG (E.D. Tex. May 13, 2019)Mostly a jurisdictional challenge; the court found it had specific personal jurisdiction over Luminati’s claims for patent infringement and false advertising and supplemental jurisdiction over … Continue reading

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AARP endorsement of insurer doesn't inherently represent that AARP chose disinterestedly

Levay v. AARP, Inc., 2019 WL 2108124, No. 17-09041 DDP (PLAx) (C.D. Cal. May 14, 2019)Plaintiffs are AARP members who allege to have “joined and paid to be AARP members” after being allegedly “induced … through unlawful, misleading and/or unfair … Continue reading

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