Tag Archives: Secrets

Secrets of Social Media: Who owns social media accounts?

Andy Bitter, a former sports journalist covering the travails and triumphs of the Virginia Tech football team, was sued last month by his former employer, a local newspaper, for trade secret theft. According to the plaintiff Roanoke Times he was … Continue reading

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Six Secrets of a Successful Digital Marketing Strategy in 2018

Brand awareness essentially focuses on attracting new clients and retaining existing customers and digital marketing is a great way to do so. The post Six Secrets of a Successful Digital Marketing Strategy in 2018 appeared first on Legal Reader. Read … Continue reading

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Trade Secrets Laws and the UTSA – A 50 State and Federal Law Survey Chart (updated for Massachusetts)

This is an update to reflect the adoption by Massachusetts of its own version of the Uniform Trade Secrets Act.   The background: Until now, every state but Massachusetts and New York had adopted the Uniform Trade Secrets Act (the UTSA) in one … Continue reading

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A Study Concludes Mentioning “Trade Secrets” in Form 10-K Leads to More Cyber Breaches

A recently-published study* concluded that companies that mention the existence of trade secrets in their publicly filed Form 10-K disclosures are 30% more likely to become victims of cyber attacks. Among those companies, the probability of a cyber attack is even … Continue reading

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#IPSC18 Preview: Design Patents, Trade Secrets, and Right of Publicity

To get ready for IP scholar speed dating at Berkeley next week, I've previewed the panels focused on patents and innovation, copyright, and trademarks. Today: design, right of publicity, and trade secrets (including some notes on other panels where you … Continue reading

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