Tag Archives: KAEPERNICK.

Nike's Kaepernick Ad Is the Most Business Judgmenty Thing Ever

On Sept. 4, it was reported Nike just lost about $3.75 billion in market cap after announcing free agent NFL quarterback Colin Kaepernick as the new face of its “Just Do It” ad campaign. It’s the 30th anniversary of the… … Continue reading

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NIKE MAKES SUBSTANTIAL IN-KIND CONTRIBUTION TO TRUMP 2020 CAMPAIGN: Colin Kaepernick Named Face of N…

NIKE MAKES SUBSTANTIAL IN-KIND CONTRIBUTION TO TRUMP 2020 CAMPAIGN: Colin Kaepernick Named Face of Nike’s 30th Anniversary of ‘Just Do It’ Campaign. They may have also helped sell quite a few more copies of Clay Travis’ new book, due out … Continue reading

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IN THE WASHINGTON POST, THE BUSINESS CASE FOR HIRING KAEPERNICK. NO, REALLY! UVA’s Darden Scho…

IN THE WASHINGTON POST, THE BUSINESS CASE FOR HIRING KAEPERNICK. NO, REALLY! UVA’s Darden School of Business is at the forefront of popularizing a new, cutting edge business model: antagonize your best customers. Turning the laws of commerce on their head, … Continue reading

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