Tag Archives: Genericide

The slide to genericide

Originally posted 2006-07-24 23:38:26. Republished by Blog Post PromoterEvan Brown writes about everyone's favorite candidate for the dustbin of trademark history – Google. It's obvious to me that Google has made a conscious decision not to police the use of … Continue reading

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How Realistic is the Risk of Trademark Genericide?

The Grand Marshal in the Parade of Horribles, at least for some trademark types, is the one who forbids any deviation from the absolute "rule" against using brand names and trademarks as nouns or verbs, a standard "rule" commonly found … Continue reading

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