Tag Archives: FUCT

Should Offensive Words or Phrases Like “FUCT” Be Trademarked?

The owner of the “FUCT” clothing brand, Erik Brunetti, will soon appear before the Supreme Court  to challenge a federal trademarking law that allows government officials to refuse trademarks that they deem “scandalous” or “immoral.” Brunetti called the provision an unconstitutional … Continue reading

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USPTO Loses and Brunetti gets FUCT

The USPTO’s decision to deny Erik Brunetti the right to register the trademark FUCT was reversed by the Federal Circuit.  Why is this news? This cases stretches the frontiers of trademark registration.  If there’s one thing the phrase “scandalous trademark” … Continue reading

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FUCT: Federal Circuit Rules Ban on Immoral and Scandalous Trademarks As Unconstitutional

FUCT: Federal Circuit Rules Ban on Immoral and Scandalous Trademarks As Unconstitutional ederback Fri, 12/22/2017 – 13:03 Read more detail on Recent Advertising Law posts –

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We are all FUCT

In re Bruneti (Fed. Cir. 2017) The Federal Circuit has ruled that trademark law’s bar against registering immoral or scandalous marks is an unconstitutional restriction of free speech.  Thus, on appeal the court has reversed the TTAB’s holding that Bruneti’s mark FUCT is … Continue reading

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