Super Bowl Commercials – The Bad of 2019

Most of the commercials that I saw during the Super Bowl fell into what I’d call the “meh” category. They weren’t terrible, but they didn’t blow my socks off either. But there are a few that I’ve got squarely in the “bad” and “ugly” categories for you, and based on some of the YouTube comments, they may surprise you. Let’s take a look at what these spots are, and what we can learn from them. Verizon | The Coach Who Wouldn’t Be Here I’ve got this one first, because I know it’s going to be a controversial pick for the “bad” list – but I’ll explain. It’s a GREAT ad. It pulls on the heart strings, and I love the message. Who doesn’t love the idea of thanking our first responders, especially in a way that is so personal? It’s got storytelling and heart – it’s a really great commercial. So how can it be on the bad list? After it aired, one of my…

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